1: Social Media Audit
We will take an in depth look at your social media accounts to identify your strong points, your best performing platforms, and your reception. We’ll even identify ideal times for posting and we’ll give you tips on where you’ll be able to secure the best traction.
2: Develop An Authentic Digital Marketing Strategy
As a digital marketing agency, we’re professional marketers. We’ll walk you through the process and we’ll design a unique digital marketing strategy entirely unique to your brand, your goals, and your audience. We’ll start by conducting a competitive analysis, developing a buyer’s persona, and defining an effective content strategy.
3: Content Calendars & Advertisements
Once your strategy is developed, we’ll work with you directly to implement it. We will curate social media content and advertisement schedules unique to your brand, so that your content makes it into the right users at the right time. For quality assurance, this content will be prepared in a monthly content calendar. This is done so that you can have a full understanding of the direction that we’ve set out for your brand. Understanding your content is absolutely critical towards ensuring effective communication with your audience, and we’ll be sure that you’re well-versed.
4: Growth Optimization & Engagement
We monitor all social media activity (comments, messages, and reviews), and aim to respond in a timely manner because customers only want to work with brands that address their needs quickly. And remember, we live in a world where instant gratification is King, which means your brand must be ready to answer to your audience at a moment’s notice. We use a combination of organic tactics (hashtags, following, contests, etc.) to grow your channels with most of the work load coming within an hour after every post.
5: Reporting & Communication
Your social media manager will prepare monthly reports for you to review. You will also have 24/7 access to our reporting software to view your campaign’s progress at any time. In terms of meetings, we can schedule weekly, biweekly, or monthly meetings to discuss the progress that we’ve made throughout our time working together.